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Hospitality Manager

Level 4 Apprenticeship Standard

HOSPITALITY MANAGER: THE ROLE

Hospitality managers work across a huge variety of organisations including bars, restaurants, cafés, conference centres, anqueting venues, hotels and contract caterers.

These managers generally specialise in a particular area, however, their core knowledge, skills and behaviours are aligned. Common to all managers in this role is their passion for exceeding customers’ expectations. Individuals in this role are highly motivated team leaders that combine a talent for management and specific industry skills and thrive on the customer facing nature of the role.

ABOUT THIS APPRENTICESHIP

This apprenticeship is for you if you have a high level of responsibility and are accountable for fulfilling the business vision and objectives which requires excellent business, people and customer relation skills.

Qualification Topics
- Environmental, legislative and social responsibilities and their impact on business
- Operating models to help achieve business vision, objectives and to meet financial targets
- Financial and business strategy, risks, constraints and implication
- Decision making and forecasting based on current and future trends
- Contingency planning
- Leadership styles, motivation and empowerment of team members
- Talent management planning in line with people strategy, recruitment, induction and performance management principles and procedures
- Marketing, sales strategies and techniques
- Implementation of service recovery strategy to uphold business reputation and maintain customer satisfaction
- Operational processes and procedures
- Product or service evaluation based on a sound analysis and judgment of available management information
- Communication, effective listening, feedback an evaluation of team performance
What's Involved
- On the job skills training
- Off the job skills training
- Level 1 and Level 2 Functional Skills in English & Maths
- Business Project support and preparation
- Planning, Target Setting and Feedback
- Mock End Point Assessments
End Point Assessment (after at least 12 months and successful completion of the above — complete the first 3 activities in any order):
- 90 minute on demand test (Multiple-choice test)
- Business Project (focusing on proposal for opportunity/challenge/idea to make an improvement to the business)
- Lastly, a 90 minute Professional Discussion leading to the certificate as a Pass or Distinction.
Specialist Areas in Hospitality
- Food and beverage manager
- Housekeeping manager
- Front office manager
- Revenue manager
- Conference and events manager
- Hospitality outlet manager
- Kitchen manager (head chef)
- Multi-functional manager